Hi, I'm Fajar Riza - a Product Designer with a background in Computer Science, currently based in Yogyakarta, Indonesia, a city known for its slower pace of life.

In Javanese, Fajar means “Dawn” - a meaning that feels close to how I see design: helping bring clarity, direction, and structure to ideas that are still taking shape.

I've always been interested in the space between design and technology - not only how a product looks, but how it works, how people move through it, and how small design decisions can make complex experiences feel simpler.

Most of my work is around digital products, websites, dashboards, internal tools, mainly for SaaS, fintech, and B2B products. I enjoy working on products that involve structure, systems, and complex user flows, because that's where design can really help create clarity.

I've worked closely with product teams, engineers, clients, and stakeholders, so I care a lot about making design practical: something that feels good for users, makes sense for the business, and can actually be built by the team.

Lately, I've also been exploring AI, vibe coding, and side projects as a way to better understand how ideas can be shaped, built, and shipped - not just designed.